Ways to Conduct a SEO Audit on Your Website

Directing a Web optimization review is significant to figuring out your site’s exhibition, distinguishing regions for development, and upgrading for better web crawler rankings

Evaluate On-Page SEO

  • Content Quality: Ensure content is original, relevant, and keyword-optimized.
  • Meta Tags: Review title tags, meta descriptions, and headers for length and keyword usage.
  • URL Structure: Check for clean, descriptive, and user-friendly URLs.
  • Use tools like Yoast SEO for WordPress or SEMrush for a detailed audit of on-page elements.

Test the Speed of Your Website.

The search engines, especially Google, pay a lot of attention to the speed and page load times of websites and use these factors as a ranking factor in its search algorithms. This tool will analyze your site’s load times and provide suggestions on making improvements.

 Track Keyword Performance

Review your current keyword rankings and identify underperforming keywords. Use tools like Google Search Console or Ubersuggest to find keyword opportunities.

Check for Broken Links or Dead Pages

Broken links or links to “dead” pages can be detrimental to your site’s SEO performance.  If your website is built on a CMS such as WordPress, you can install a plugin called Broken Link Checker to automatically check all broken links continually.  You can also try brokenlinkcheck.com to identify any broken links.

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